Yearly Archives: 2015


Mobile-Friendly Websites Rank Higher in Google Search

Making sure your website is mobile-friendly (also known as responsive or adaptive) is now more important than ever. Mobile-friendly websites will rank higher in Google search. We have been talking about mobile marketing for years, and now Google has made it official.

Mobile-Friendly Websites Rank Higher in Google SearchGoogle announced that they will be making changes to their search algorithm starting on April 21, 2015. Google’s mobile ranking will label mobile-friendly websites and will place them higher in search results. Google said, “users will find it easier to get relevant, high-quality search results that are optimized for their devices.”

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Best Days to Post on Social Media

social media infographicWe are often asked when is the best day and best time to post on social media pages. J. Murray & Associates created a social media infographic that explains our favorite social channels – Facebook, Twitter, LinkedIn, Google+ and Pinterest. And don’t forget to add #hashtags to your posts. Hashtags are keywords that search engines and your followers are looking for to find a particular product or service.

 

What is the best day to post on Facebook?

The best days to post on Facebook are Thursdays and Fridays. If you are looking to get more shares, we suggest you post at 1:00 p.m. To get more clicks, post at 3:00 p.m. And if you’re looking for engagement, studies show consumers are on Facebook reading their feeds from 7:00 p.m. to 9:00 p.m. (specific industries vary slightly) We also suggest adding a photo to your post to grab attention.

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J. Murray & Associates Celebrates Their 25th Anniversary

J. Murray & Associates Inc., a leading marketing agency, is pleased to announce that 2015 will round out its first quarter century in business. Since opening its doors in January 1990, their marketing and website design services have become an integral part of many businesses and organizations in the Chicago region.

25th anniversaryJ. Murray & Associates was founded by Creative Director, Jennifer Murray. With more than a decade of experience in graphic design, advertising, marketing and website design, Murray realized there was a substantial market for an innovative marketing agency in her region. In the ensuing years, the company’s capabilities rapidly expanded far beyond its original scope.

Today, J. Murray & Associates has created more than 100 websites, brochures and collateral materials. “Over the last 25 years, marketing has changed drastically,” said Jennifer Murray, President of J. Murray & Associates. “We started as a print marketing agency, and have grown into a full-service digital marketing agency. We pride ourselves in staying ahead of the game in this ever changing industry.”

“There are many factors which have attributed to our longevity. From the beginning, we have placed our emphasis on listening to our clients, and our longstanding relationships are a testament to that. We constantly seek out the latest technology and trends, while never forgetting the tried and true principles of successful marketing strategies. Our dedication to our clients and our industry experience result in positive, successful marketing campaigns that stand the test of time.”

For more information about J. Murray & Associates, visit their website at http://jmurrayassoc.com.