No marketing program is complete without advertising. The primary goal of advertising is to sell your products or services. The major task in developing effective advertising is to make sure your ads reflect your specific marketing goals and objectives.
The type of message and your target market will often dictate which type of advertising to use. Some companies will use more than one type. Some will use several types, depending on the situation.
Corporate advertising can be national, regional or local. It is delivered in several types of media to your targeted audience – print, digital, mobile, outdoor, radio, cable, and TV.
A brand name creates a perception in the customers mind that becomes very strong.
Product ads build awareness with your potential buyers. The ads should convey why they need your product, the benefits of your product and why your company’s product is better than others.
Business to Business
Many businesses never have the need to deal with the public and they sell their product or service to other businesses. They advertise through direct mail, trade magazines, social media, email, videos, websites and much more.
Contact Our Advertising Agency
J. Murray & Associates has produced print ads, radio ads, cable ads, digital ads and outdoor advertising for business throughout the Chicago area. We are a leading Chicago ad agency located in Downers Grove. J. Murray & Associates provides creative services to companies in Chicago, Downers Grove, Oak Brook, Schaumburg, Elmhurst, Naperville as well as other Chicago area communities. Our ad services include website advertising, print and digital advertising, and social media advertising. We work with a variety of industries including manufacturing, business to business, healthcare, retail, real esate, distributors, associations and organizations.